LULU’S TASTE OF EGYPT SERVES UP FOOD FIT FOR PHAROAHS

BAHRAIN : The Lulu ‘Taste of Egypt’ Food Festival was inaugurated by H.E. Shaikh Hamad bin Salman Al Khalifa, Bahrain’s Assistant Undersecretary Ministry of Industry & Commerce in the presence of H.E. Reham Ibrahim Abdulhamid Khalil, the Ambassador of the Arab Republic of Egypt  to Bahrain at Lulu hypermarket Dana Mall.  They were received by LuLu Group International Director, Mr. Juzer Rupawala & senior Management.

The festival, which runs till October 9th, features an amazing variety of Egyptian food and a promotion on gourmet ingredients that will showcase the bounty of Egypt. There are fresh vegetables, fruits, fish and meat and a wide variety of flash-frozen vegetables and berries that bring the best of Egyptian agricultural produce to Bahrain consumers. There are also many varieties of Egyptian cheeses ranging from the popular Feta and Areesh cheeses to Roumi and a delicious double cream cheese.

LuLu’s talented in-house Egyptian chefs will cook up a medley of amazing Egyptian dishes for shoppers and these can be purchased by weight  to enjoy at home. There will be classic favourites like Koshari – a mix of rice, lentils and macaroni served with a light tomato sauce; Bamia – a rich stew cooked with okra, tomatoes and spices; Molokhia greens as well as the famous Basbousa sweet – a cake made from semolina and soaked in sugar syrup and rose or orange blossom water.

Shoppers will be able to scoop up excellent branded and ready-to-use Egyptian spices and crunchy pickles. The inauguration was also marked by a colourful cultural event with Tannoura dancing, theatre and music.

“LuLu’s  ‘Taste of Egypt’ festival has grown in popularity and is a strong indicator of the close cultural and culinary bond between Bahrain and Egypt,” said Mr. Rupawala, “ In recent times, Egypt’s rich tradition of agriculture has been augmented with modern techniques and food processing and this festival in Lulu will make many delicious Egyptian ingredients available to Bahrain shoppers,” said Ambassador H.E. Reham Ibrahim Abdulhamid Khalil.

“Egypt is a powerhouse of food sustainability and the Lulu Group has a blueprint to tap this potential for the MENA region,” said Group Director Mr. Juzer Rupawala, “This ‘Taste of Egypt’ festival underscores the popularity of Egyptian food items and ingredients and Lulu’s ability to bring them to shoppers around the world and Bahrain.”